Wednesday, September 1, 2010

Summer Box-Office Recap & Labor Day Predix

This will be one of those weekends where any of this week's openers or last week's number one film could be #1. I'm using the basis that if Grindhouse bombed, why would Machete do well? Going the Distance has some fun ads, but most of the reviews aren't too kind. The American has okay reviews, but its the type of movie that needs good to great reviews to bring its target audience in. All should hit double digits, none will make more than $40m when all is said and done.

1. Going the Distance - $12m / $12m / $34m
2. Machete - $11m / $11m / $26m
3. Takers - $10.5m / $37.5m / $58m
4. The American - $10m / $13m / $33m
5. The Last Exorcism - $8m / $33m / $46m
6. The Expendables - $6m / $91.5m / $108m
7. Eat Pray Love - $5m / $68.5m / $82m
8. The Other Guys - $4m / $105.5m / $114m
9. Inception - $3.5m / $276m / $284m
10. Nanny McPhee Returns - $3m / $22m / $29m


SUMMER 2010 GROSSES:
(all grosses are final projections)

1. Toy Story 3 - $410m
2. Iron Man 2 - $313m
3. The Twilight Saga: Eclipse - $300m
4. Inception - $284m
5. Despicable Me - $244m
6. Shrek Forever After - $239m
7. The Karate Kid - $177m
8. Grown Ups - $160m
9. The Last Airbender - $132m
10. Salt - $118m
11. The Other Guys - $114m
12. The Expendables - $108m
13. Robin Hood - $106m
14. Sex and the City 2 - $96m
15. Prince of Persia: The Sands of Time - $91m
16. Eat Pray Love - $82m
17. Knight and Day - $77m
18. The A-Team - $77m
19. Dinner For Schmucks - $74m
20. The Sorcerer's Apprentice - $62m
21. Get Him to the Greek - $61m
22. Takers - $58m
23. Letters to Juliet - $53m
24. Predators - $52m
25. Killers - $47m
26. The Last Exorcism - $46m
27. Cats and Dogs: The Revenge of Kitty Galore - $43m
28. Step Up 3D - $42m
29. Vampires Suck - $35m
30. Marmaduke - $34m
31. Charlie St. Cloud - $32m
32. Scott Pilgrim Vs. The World - $30m
33. Nanny McPhee Returns - $29m
34. Piranha 3D - $26m
35. Ramona and Beezus - $26m
36. The Switch - $24m
37. Lottery Ticket - $24m
38. The Kids Are All Right - $23m
39. Just Wright - $22m
40. Splice - $17m
41. Jonah Hex - $11m
42. MacGruber - $8.5m

And that's about it for the wide releases. I'd like to say I maintained all year that Toy Story 3 would be the year's highest grossing movie and that Iron Man 2 wouldn't perform much higher than the original. BOO YAH! I think Harry Potter and the Deathly Hallows Part 1 will probably surpass Iron Man 2 to be the year's second highest grossing movie. As for the rest of the fall releases, I'm not even certain of anything crossing $200m. But I'll save those predix for another blog post.

For Summer 2010 (out of the 42 films listed above):
3D Films - 7
Sequels/Remakes/Adaptations - 26

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