Wednesday, July 28, 2010

Summer Box Office: Will 3 New Movies Top Inception? In their dreams.

Dinner for Schmucks (yah!), Charlie St. Cloud (yuck!), and Cats and Dogs: The Revenge of Kitty Galore (.......) open this weekend, with tracking all over the place. All could top $15m, all could make less than $15m. I'm looking on the positive side, but I still don't get why there would be any interest whatsoever in the Cats and Dogs sequel. The first one opened back in July of 2001 and I didn't think people were tripping over themselves for a followup. But whatevs. I'm not sure how many theatres Kids Are All Right is expanding to, but it looks to hit wide release. Initially, I thought this might be too soon. But it did extremely well last week in over 200 theatres and with Eat Pray Love opening in 2 weeks, this was probably a smart move.

1. Inception - $27m / $194m / $280m
2. Dinner for Schmucks - $24m / $24m / $90m
3. Salt - $18m / $71m / $110m
4. Cats and Dogs 2 - $17m / $17m / $60m
5. Charlie St. Cloud - $16m / $16m / $50m
6. Despicable Me - $12.5m / $187m / $225m
7. Toy Story 3 - $5.5m / $390m / $410m
8. The Sorcerer's Apprentice - $5m / $53m / $65m
9. Ramona and Beezus - $4.5m / $17.5m / $30m
10. Grown Ups - $4m / $150m / $160m
The Kids Are All Right - $4m / $10m / $36m

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